How CET Would Work in Practice
Your staff hand out business card sized invitations, asking for the customer’s feedback on their experience at the centre today. Alternatively, we can add the invitation to the bottom of your till receipts.
The invitation gives instructions on how the customer can complete the research through your own dedicated online research programme.
The research questions will focus on the key department the customer came to the club to visit. This means it can be used for visits from members, guests or visitors.
Every month, a comprehensive “CET Scorecard” report is produced – showing the data analytics and findings in an easy-to-understand, practical format.